Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗SoapCow · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It’s good overall brings me back to the old days
I’ve tried a lot of them, but I like this one best.
I like that if you write a review you get 500 coins and I really like the game because you can change the setting bird and put a hat on him
Wee! Swinging up and down is fun when you're a bird! But the pesky metal poles keep getting in the way! Bounce your way to the highscore in Flappy St...