Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Fairbanks Daily News-Miner, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have been using the FDNM app for several years without any major issues. Much preferred over a paper copy. Many times in the past I would walk down to the mailbox and the paper hadn’t shown up yet. Very frustrating! Now it’s always online and available for reading wherever I am (in Fairbanks or not). I like being able to email or text articles to myself or others easily. I hope FDNM continues to provide local news well into the future. -Jackie D.
We are still in the middle of a pandemic, even though the numbers of people testing positive and hospitalized have gone way down. People still need to be able to see the statistics on cases, hospitalizations, and vaccines on a daily basis. I hope the paper continues to provide balanced reporting, as it did with the previous editor. Fact checking statements made by state and federal elected officials is particularly important to me, and sometimes it seems that this has not been done. Other than these issues, I am very happy with the Daily News-Miner and the app, particularly the format that looks like an actual news paper. I find it hard to find information in the preview format.
I’ve been using the app for about two weeks and think it’s great. I use this e-edition link and read the paper like its still on newsprint. A click will expand eachvprint article or ad in an easy to read sidebar. You can go back to editions you missed very easily, and accessing comics and the tv page is simple. Since we can’t get cable, the tv pages in the Thursday Latitude are very important They are easily expanded to be able to read, or it can be downloaded and printed. I saw the negative reviews before I downloaded and had to think twice. I don’t know what it was like a year ago, but even with our slow internet, it’s great. I only wish I had changed to e edition sooner,
The Fairbanks Daily News-Miner is the leading news source for Interior Alaska. The Fairbanks Daily News-Miner has been the voice of Interior Alaska si...