Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tariq Mohammad · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Easy to use expense tracker which offers multi-modal input options including taking a photo of the receipt to run through OCR that quickly captures the cost items to record. Few suggestions for improvement: (1) ability to modify notes section after entry when user wants to go back and edit notes, it doesn’t appear to let the revised version saved to the entry. (2) if using different currency for the entry, it looks like the user needs to add as separate entries to have it in currency of choice otherwise it seems to keep default currency of USD if not itemized. Overall it is a great practical use app especially when traveling to keep track of expenses.
was looking forward to using this, it turns out the free version doesn’t even allow you to scan a receipt, extremely annoying. I’m not paying for a 3 day trial, an app like this needs at least a weeks worth of trial or limit to 5 receipts per day or something. and it is super intrusive keeps notifying about upgrading. never got to use it properly, removing it completely. price may have been good but not taking the leap without a trial.
Clean design, easy to use, and helps me stay organized with my spending.
Just say it. "Coffee, 5 dollars." Done. ExpenseEasy records your expense instantly — in nearly any language you speak. No typing. No forms. Just your...
| Name | Price | Type |
|---|---|---|
| Premium Monthly | $3.99 | Monthly |
| Premium Yearly | $29.99 | Yearly |
| ExpenseEasy Pro | $44.99 | One-time |
| Lifetime Premium | $89.99 | One-time |