Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Evolve MMA · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Pros Solid content Cons - No bookmarking of where you left off - Simple things like password reset don’t work well in the app. Did reset and have not been able to log back into the app since then. - Each chapter/ section can have sub-sections…very difficult to view a 45 min lesson at one go!
Evolve University is the largest world championship online university for martial arts. With all courses taught exclusively by authentic World Champio...