Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Eloquii · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the clothes that Eloquii sells. I never had a problem with the clothes itself. The sizes of the clothes are pretty spot on. The styles are great. However, the app itself is disappointing. I miss being able to heart items that I can go back and look at when I am ready to purchase; instead, I have to stack my cart and be careful of what I actually want to buy. Also, sometimes, when trying to go to specific pages or settings, it takes me to a web browser page, which is difficult to manage on my device. So, any time I actually make a purchase, I have to use my laptop, which sometimes makes it harder/longer to shop.
The app was updated two days ago and it’s a disaster!!! Most functions that could previously be performed in the app now jump to a browser page with horrible navigation. Half the clothes are priced at $0 and when you click to view them, you get an error and are unable to see any details on the item. The order and return history is no longer in the app. Upon trying to see my return history like I previously could in the app, it does not display. Order history barely gives you an idea of what you ordered as it no longer displays pics. I’m a Product Owner of a major bank’s mobile app and I would have NEVER let this “redesign” take place on my app. When we push app updates, we do not clear username’s and biometrics from profiles. That is inconsiderate and unnecessary.
I really wish that they would put the links to the other items on a model. For instance, you see a really cute top but the listing is for the pants. It would be so helpful to have the information to order the top below the info for the pant listing. I cant say how much time this would save. I feel I would even spend more because i wouldn't be wasting valuable browsing time looking for that singular top. I can check out the top and move on to another item. Other than that, I Love ELOQUII! I have yet to have a negative experience including exchanges. Good job team! Keep up the hard work!
Welcome to the ELOQUII app, a one-stop shop for the latest runway-inspired fashion in sizes 14+. With new styles added to our site daily, there’s alwa...