Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The First National Bank of Pandora · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The username/password screen is so touchy. I cant save my password or use faceid. The app always locks me out, requiring a phone call to the bank to unlock it. Ive got 4 other bank apps on my phone. Ive NEVER had a problem with any of those other apps. Only this one. C’mon First Nat’l Bank!
Very good
Face ID is not working. Every time I try to log in with it, it tells me that I first need to manually enter my password to enable Face ID. I do that and then turn Face ID on, in the settings. Next time I log in, same thing all over again. UPDATE: If I delete and reinstall the app, Face ID works again. But, only for a period of time, then I have to do it all over again. Frustrating.
At First National Bank we put You First, Always. Through our app you can securely manage many of your banking needs from the convenience of your mobil...