Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Parfümerie Douglas GmbH · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have tried for one hour to buy something.. unable to add it to cart , no info why this is happening.. the product was available online. After more minutes of searching it seems that the payment method is blocked for the cart. Then i try to change the payment method.. surprise , again not working. 1 hour of my time wasted… good job of making something so simple and enjoyable to be extremely annoying.
Deleted it, I cannot anymore sorry. Full with bugs, doesn't work. Just to find a simple thing like login was a challenge. The website is pretty bad too, but the app is worst. Literally all the time I tried to make an order I had to finish it on the site, because it was impossible to use the app. Not just the bugs, but the whole architecture is bad, just to put a product in favourites is so unnecessary complicated. Im a software tester if you guys need one, and believe me you need one
Super user-friendly and easy to browse. Congratulations for being the best shop!
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