Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Silent Spring Institute, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app includes a wealth of tips for reducing exposures to toxic chemicals. It’s a great way to set goals to improve my family’s health and educate my kids about toxic chemicals. Highly recommend!
The app has not been configured for any of the newer phones such as the iPhone 12. They are overrun issues with the buttons making it impossible to hit them with your finger. The back button is completely unresponsive, because it runs into the clock in the upper left-hand corner. Scanning of product will merely result in a generic warning saying avoid this class of product. [Yeah, I know... avoid fragrances. I don’t need an app for that]
I like the way they give you helpful information and advice on what to look for when you are purchasing everyday items. I was already doing most of the recommendations. I just wish this app would also list actual items to buy or safe to use (When I scan the product that I already have, it didn’t tell me if the product was on the “safe to use list”). Just a suggestion.
Detox Me is the most reliable healthy lifestyle guide that empowers you to eliminate toxic chemicals from your daily life with simple, research-based...