Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Davis Instruments Corp. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The idea behind the app is great, but the app does not want to communicate with the station. It will connect, then drop the connection, then reconnect hours later but the data is hours old, then it will drop the connection. It does not want to communicate in real time, let alone communicate consistently. What good is monitoring if it won’t collect the data. This is a follow up to the earlier review. The app runs much better once the weather station communication issue was resolved. Two problems affected the ability of the data logger to communicate with WeatherLink. One problem was and old computer which had issues and the second problem had to do with going through Corp network. Both issues have been resolved and the app now works quite well. We still have some network delays but are looking at work around. We are very pleased with the app.
And not use it? My Davis weather station collects this data. Why is it not shown in the app? Push alerts are an absolute necessity to make this app worth using. Without it - what’s the point of settings alerts within the app? So you must check it every 5 minutes to see if something is in the red? Fix these couple things and your a 4 star.
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