Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗DDQ · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
One glaring issue. Not everyone uses UTC regularly. The mobile devices that the app is installed on uses local time. This app need to have the ability to do so also for where it uses time display. It is easier to just look and see local time and not have to worry about time offsets and doing the math.
I noticed sky conditions at my observing locations varied and I wanted to test this, and was looking for a tool. This app performs very nicely and I see the variability quantified according to a standard scale. Also developer very friendly and helpful. I’m going to use this to map out all my observing locations. Well done.
I like the app. It does well. The latest update doesn't seen to pull weather forecasts. Wish it would keep measurements longer or when restored to a new phone.
The Dark Sky Meter app measures the sky brightness using the camera and shares it (optionally) with scientists around the globe.