Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗FullContact Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
First of all, i love this software and its features but i hate the way they evolved the software and their business model over time. They used to support one time pay with no ads and no limits on number of contacts to sync to one sync source. I am a great fan of buying software which support single time payment and I did so. This software worked until they made some stupid decision (not to support one time way users and break the promise made to their customers in terms of the features their software would provide to one time pay customers). Due to this crappy change, none of the features listed above work anymore and they force customers who complain to go for subscription based model. Are you guys insane? May be make the newer versions work the way you want and let the older versions continue to work they used to. I do not want to teach these guys how to model their upgrades and how to provide good customer obsession. They don’t care if the changes breaks customers and all they want is to monetize the product they built. Every company is looking at monetization in the end and I don’t disagree, but you can’t ditch your customers. So i am sharing my story so others can learn about this company before spending their precious money on their products.
I use the iPhone app, browser interface, and MAC app to maintain a list of about 500 contacts all in an association. I use several custom Field names and the google sheets integration. This app excelled at maintaining the list of contact separate from my Phone’s native list. I don’t want the two lists to mix so this is perfect. I also use it for my personal contacts in two separate accounts. The only time I had any issue support was very quick to respond and tipped me off to a potential cause. They were right and I was able to correct the problem.
I am a power user who has been using a Mac since 1984. I’ve worked as an interaction designer at Apple, FileMaker (née Claris), Palm, and Yahoo! And I’m a perfectionist who expects apps that are managing *MY* data (and there’s nothing more personal that your contacts) to respect its integrity, not corrupt it. Many years ago, I used to use Full Contact (the predecessor to Contacts+) and loved it, but somewhere along the way, the developer decided to eschew the coreID Apple-sanctioned way of organizing contact information and go with their own proprietary structure (or maybe it’s the other way around, but I know that the Apple-sanctioned field structure is well-documented and other developers have managed to use it successfully). For whatever reason, Contacts+ consistently screws up my contacts: creating duplicates that are missing information, overwriting existing correct data, loosing contact photos, etc. I made the mistake of trying C+ one more time, and—no surprise—I once again have a mess of missing and corrupted data staring me in the face. I should’a known better. FORTUNATELY, I also use the FANTASTIC BusyContacts (from BusyMac, also the developers of the equally awesome BusyCal). Both these apps automatically create a user-configureable number of daily backups, so I can restore the sanity that my contacts used to enjoy and be a happy camper again. Use the Contacts + iOS app at your own risk. Don’t say you haven’t been warned.
Meet your new favorite contact management tool, Contacts+. Contacts+ is a cloud-based address book designed to take the hassle out of contact managem...
| Name | Price | Type |
|---|---|---|
| Pack of 100 business cards | $9.99 | One-time |
| Premium (Monthly) | $9.99 | Monthly |
| Contacts+ Quarterly Premium | $13.99 | Monthly |
| Contacts+ Monthly Premium | $15.99 | Monthly |
| Premium (Quarterly) | $29.99 | Quarterly |
| Contacts+ Quarterly Premium | $39.99 | Quarterly |
| Premium (Annual) | $99.99 | Yearly |
| Contacts+ Yearly Premium | $119.99 | Yearly |