Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dangling Pointers · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is well-made so far and has so much potential. Very easy to navigate, customizable, and nicely designed (but not overly stylized). As a fairly new app, there is so much potential— adding other ways to view trends maybe? - Options to view by week or weeks or a couple months at a time, rather than just by the calendar month? - Maybe somehow connecting the Life Balance Wheel with the factors on the daily checkins? But overall really enjoying this app.
Literally the only thing keeping me from giving this app 5 stars is the fact that there’s a character limit on check-ins. I feel that if they allowed you to check in but still journal, that would be an improvement. I have anxiety and mild BPD, so as an over thinker, I prefer to do an entire brain dump in my journal. So with a character limit, I don’t think I can best do that in this app.
I love using this app. The only reason I give it 4 instead of 5 stars is because it says check in regularly for at least a month to get tips on your Wellbeing. I have been checking in for almost two months with no tips or hints. It’s fine if this feature was removed or if it worked, just a bit frustrating. Other than that I like the aesthetic and pleasing UI, plus the option to add your own personal triggers and journal entries
Colors is a mood tracker and mental health journal that helps you understand how you feel, see what shapes your emotions, and feel more like yourself...
| Name | Price | Type |
|---|---|---|
| Pro (Weekly) | $1.49 | Weekly |
| Pro – 1 month | $4.00 | Monthly |
| Pro – 1 month | $4.00 | Monthly |
| Pro – 1 year | $10.00 | Yearly |
| Pro – 1 year | $20.00 | Yearly |
| Pro – 1 year | $35.00 | Yearly |
| Pro – 1 year | $35.00 | Yearly |
| Pro – Lifetime | $50.00 | One-time |
| Pro – Lifetime | $60.00 | One-time |