Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bill, Hillary, & Chelsea Clinton Foundation · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app downloads fine. But when you open the app it says you have to also download the tours. That doesn’t work. It just spins, with no download.
This is the perfect addition to your tour of the Clinton Presidential Library. Having President Clinton speak to you on each exhibit really enhances the experience!!
Exhibits are very nicely laid out and center stretches over the river. Fantastic evening with a children's section where kids can color and learn about history. App should have links to the visitor center gift shop - to the same center where our kids bought coloring books, and my wife and I purchased exact reproduction cigars used on Monica.
The Clinton Presidential Center's mobile app offers a unique, multimedia-filled perspective of the work – past, present, and future – of the 42nd Pres...