Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗American Battlefield Trust · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is a waste of time. It is so difficult and frustrating to try to figure out how to listen as you drive through park and match where you are up. This could be so amazing if it was user friendly.
The map function works well enough, and gps/ troop lines work well. But selecting tour stops doesn’t work, it simply takes you to the home screen. As a result you can’t actually learn much from using the app.
This app has great potential but needs to be tweaked a little bit. The GPS in the park is weak and therefore it is difficult to download consistently. Also we find that the markers don't fit the markers on the app. I also find the map quite confusing since there are so many markers that have the same number. All in all we have thoroughly enjoyed our tour of the Vicksburg battlefield.
The Vicksburg Battle App® is the perfect Civil War touring partner for your exploration of one of the more remarkable campaigns of the American Civil...