Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Climate First Bank · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is the worst bank I’ve ever used, which is very unfortunate because the mission resonates deeply with me. The number of times I haven’t been able to access my money is absolutely mind boggling. They offer zero support outside of business hours - even in emergency situations, there is nobody to reach. My personal and business accounts are being moved to another bank this week.
Climate First Bank is an amazing digital banking app and I love having high interest both savings AND Interest, while also investing in a livable future. I had some recent issues with the new app, then customer service got me to use my last 4 digits of my ssn with my username, and that prompted the needed reset of my account password and login for full functionality. Now it works like a charm once again.
The new upgraded app isn't very user friendly like my other bank apps. I can't see a running total history of my savings or checking accounts.
Manage your money anytime, anywhere, while working towards a climate positive future on the Climate First Mobile Banking App. Our mobile app is free a...