Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Citizens Bank International Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Why does this app make us change the pin frequently? 1. We tend to forget the pin easily. 2. For every mobile banking app we use the same pin so that we wouldn’t get confused. 3. Your face recognition is poor.
Everything is good with the app, but the option which says card, why doesnt any card shows in there? Neither debit card nor credit card, other banks mobile banking shows credit card details and even the available limit, payment due date. It would be really great if citizens bank also can add those details.so at least customer can know their card limits through app.
Just downloaded and installed this app on my iphone6. Transferred an amount to my smartphone using this app. All worked like a charm! Very convenient! Need to remember all kinds of number to access any of the myraid of services offered. I am also worried that all a person need to acess these services (my account) is my PIN. This is a serious flaw. Trying to connect this app with LastPass but don't know it it will work. Would prefer that there is another level of authentication.
Citizens Smart is Citizens Bank's Official Mobile Banking App. Enjoy easy banking from your hand held devices, from anywhere anytime. Manage and use y...