Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗LUBBOCK CHURCH ON THE ROCK INCORPORATED · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love how they have upcoming events at the top and how it’s easy to get to the notes to follow along with the pastors sermon in church
The app would be so much better and useful if the links all provided the valuable content without continually being redirected back to the website. If every link goes back to the website, why have the app when I can just go online to begin with.
This app is packed with powerful content and resources to help you grow and stay connected. With this app you can: - Watch our live service and join...