Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Vladimir Djordjevic · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It is really a pitiful thing! It does not change your voice at all. Really disappointed when this piece of trash.
The Santa voice doesn’t work and it throws me to an ad with every click. The voice changer options that do actually work are pitiful and can be done by using the software on most devices. Don’t waste your time with this.
When you click on the characters, the voice doesn’t change after it has saved your recording. Very disappointing. I uninstalled and reinstalled, neither time it worked. Don’t waste your time until (or if) they resolve this issue
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