Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Vladimir Djordjevic · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I couldn’t even test it out properly to decide if I wanted to buy the pro version. I totally understand the need for ads on the free version but when an ad is displayed after every single tap that’s a bit excessive, no?
Gosh I really hate it when an app attempts to download garbage onto my phone without asking my permission. I had this app on my phone for less than 30 seconds before deleting it for exactly that reason.
Es buena 👌🏻
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