Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Chick-fil-A, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
So I initially tried to place an order using this app 3 weeks ago, and today I’m having the same issue. It adds the items to the bag without no problems but for some reason adding sauce, adding single use items and checking out is absolutely impossible. Every single time. This is AFTER uninstalling and reinstalling the app to ensure that I have the most updated version. It’s tiring, annoying and dissuades me from even going to Chik fil A, because now I can’t benefit from using the app to earn rewards points.
Also want to see an indoor counter option for the app similar to other restaurants. I'm writing this from inside a Canada restaurant that is open but is inaccurately marked closed, so I couldn't earn points today.
It would be most helpful to add a Dine in Option to the app in addition to the carry out option.
Welcome to the Chick-fil-A® App. Now available at all restaurants in Canada. Find a restaurant near you and order ahead to earn points with qualifying...