Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗CheckMyBus · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Like the app but difficult to select dates. Seems the app had its own ideas about the dates I was traveling!
Miserable trip felt like I was going to pass out from the heat 🔥no WiFi Uncomfortable trip bus driver wouldn’t turn on air conditioning
It lets you pick the days for leaving and returning, but as soon as you try to pay it won’t let you it continues to say view deals.....
CheckMyBus: Find bus tickets! Simple and Fast: Compare millions of bus tickets in one place Find the perfect bus in a few seconds with the CheckMyBus...