Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Vincent Cai · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
this app is exactly what I’ve been looking for. there are only a few things that are missing, and I created a few issues on git hub to hopefully get the ball rolling on creating that extra functionality that exists in other bill splitting apps.
Easily split checks among friends, especially when taxes, tips, service charges, fees, coupons, and discounts are not included each item's price. Onl...