Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗AIChE · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the idea of this app, but as noted by others it freezes up after one use and have to uninstall and reinstall to get it to launch again. Also has not been updated for the revised API 754 Process Safety Event classification thresholds, so you’re better off using the RP itself.
The developers have made a strong start on this app, but something is needed to make it useful. At present, the app, when opened, begins a “loading” phase, which is apparently caught in an endless loop. This loop blocks exploration of the app’s several primary functions. A score of “3” is merited by the app’s potential, despite this serious “bug.” Best of luck to the developer(s).
The Process Safety Incident Evaluation app will lets users evaluate a chemical incident against safety indicators. The PSIE app will have three main...