Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗OpenGov · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Download the app 3 times in the attempt to troubleshoot. Keeps getting a location not found and no server message. Checked my setting and my location is reviewable. Location is currently working on my other apps.
Easy to use and navigate! But still needs some more updates to compare to the old app.
Constantly freezes, I constantly have to close the app and reopen it. Overall a clunky slow app. The old cartegraph is far superior to this one
Hundreds of organizations use Cartegraph to improve the lives of more than 35 million citizens. With Cartegraph One, our easy-to-use operations manage...