Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗NimbleBit LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this game. I highly recommend it. Some wishes I have; more reliable dictionary (it often errors out), the ability to play one game with a robot opponent (for when other humans aren't available to play and you don't want to keep adding more games), and more information on each opponent in the stats (I'd love to see the shortest game per round, the longest, and the average rounds for each opponent). My shortest is around 3 rounds and my longest is over 200, which I find more interesting than only win or lose. Also, as with another reviewer, my game is incessantly having pop-ups telling me about the games I've lost and to long press in order to delete a word; I've been having to click out of them an annoying amount of times the whole time I've played this game. It would be nice to get rid of both of those pop-up issues. Thanks for such a fun game!
Capitals is a great game for anagram lovers. Combines anagram finding skill with tactical decisions about capturing territory on a board game. This game initially faded into obscurity when the dev apparently couldn’t find a monetization mechanic that didn’t put off users. The game is now completely free without 3rd party ads, with only a small non-intrusive menu option informing you of the developers other games.
This is a fun multiplayer word game that is more like turn based boggle than scrabble or words with friends. To enjoy it, you will need to recruit a friend to play with you because matches don’t have a turn timer and there are not many users, so random matches take too long. The only real complaint I have is that the UI can set you up to fail. Before you have started to create a word, the two buttons on screen are a button to replay a visual showing the other player’s move (on the right) and a back arrow to return to the menu (on the left). Once you begin to play a word, the button on the left turns into the submit button, and the button on the right turns into a backspace button. I believe they should be flipped since it is easy to want to go back to another game and think about the word in your current game later, only to submit a word which sets you up to lose or worsen your position significantly.
Challenge your friends and sharpen your mind with Capitals, the addictive multiplayer word game by NimbleBit! Dive into a vibrant world where strategy...