Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Chi University · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Just like the desktop CD, but mobile like me and my practice. I can quickly look up a point I may have forgotten, and I like searching by ailment and then seeing a list of points. Helps when selecting a treatment plan.
I'm learning veterinary acupuncture and was going crazy having 3 or 4 books open to help choose and find points. This app lets you easily go to the description and photo of each point. Every point has multiple photos including close-ups. They even included an optional relaxing music soundtrack you can play while giving your treatment! The only reason I didn't give 5 stars is that it is not so easy to navigate to the list of different conditions (i.e. vomiting, hives, etc.). I wish they had a link to that on the home page. Otherwise, I love this app and expect to use it a lot while I'm learning basic acupuncture.
This interactive software is copyrighted and published by the Chi University. It was designed by Huisheng Xie, DVM, PhD and Cheryl Chrisman, DVM, MS,...