Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Krueger Systems, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Calca is one of my favorite apps. I use it regularly on my phone, laptop, etc. I desperately wish I could use it on the iPad Pro with Magic Keyboard folio. Unfortunately, in that context, I'm usually trying to total line items under a 'total +=' line. For every line item, when I start typing digits, the app highlights the entry as though I'm cutting / pasting and does not permit me to enter amount normally. I can work around it -- to a degree -- by separating each digit with a non-numeric character, but I usually just give up and go to a different machine. Hoping the developer will see this and determine what causes / resolves the problem. Huge fan, otherwise, and leaving 5 star review because it works on every other device perfectly.
Calca is my favorite Math program. The developer's responsiveness on Twitter is amazing. It has quickly replaced Pacific Tech's Graphing Calculator as my go-to back-of-envelope estimation tool. Soulver never lived long on my Mac or iPhone as the "running total" quickly got on my nerves as being often highly out of context, even for their example support files. I love how straight-forward Calca is in it's definition of functions and output. I love how well it handles and resolves physical units (so long as unit definitions are declared early). In a few cases when I got a spinning-beach-ball after mistakenly entering a very large calculation, I just force-quit, and when relaunched, I was only a minute change from recreating my working file again, even though I'd never manually saved the new "untitled" file. I really appreciate it using built-in OS X document features like auto-saving and iCloud. In hindsight Calca feels more valuable than the price in the Mac and iOS App Stores. If the developer ever releases a paid-upgrade, I will happily be one of his first repeat customers.
Great calculator mixed with a Markdown text editor?!? Can life get any better? Honestly though, I've been using this app since it came out for the Mac and iOS, and it's just fabulous. I happily paid for both, but I completely understand the developer's need to make money and try this new approach. I'm just glad that it's still in active development. Now having graphs on the iPhone is great, and I LOVE the dark mode! The holy grail would be a way to handle tabular data in a multi markdown table!
Calca is a powerful symbolic calculator that gives you instant answers as you type. It solves equations and simplifies complex expressions - it's a co...
| Name | Price | Type |
|---|---|---|
| 6-Month Optional Patronage | $4.99 | One-time |
| 12-Month Optional Patronage | $7.99 | One-time |