Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Alpine Internet Solutions, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The iPhone version of the app uses European date shorthand. When you click on a calendar date while applying for a permit, for example November 12, 2022, it will register as 12/11/22 which is bound to cause confusion in the US. Should be an easy fix. The more serious problem is that when you’ve completed all the information required for the permit application and clicked the “I have read and agree…” box, the “Finish” button won’t submit and you are stuck without a permit. Finally, for burn permits outside city limits there really needs to be a satellite image layer associated with the map. It is challenging to provide the location of the fire when the map is just a blank white screen because there are no paved roads on the property. Another easy fix , but might cost something.
I had high hopes for this app specially now now with the bad air quality and more.
Burn Permits by Public Fire Safety Sign in to learn about your local Outdoor Burning Regulations, communicate with your local fire agency officials,...