Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Broward County Public Schools · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Any app that cannot retain user id’s or passwords is useless. It signs me out and won’t let me sign back in. I’ve had to reset it several times by calling the school. I needed to go in and check something now but unfortunately we’re in the summertime and I can do nothing. So the most I will give it is one star. Hopefully they’ll hire some new IT people and get this working properly. Addendum: you would think that after all these years they would’ve fixed this app. No. It’s just as worthless as ever. It never recognizes the password if it’s signed you out. Then when you try to reset a password it doesn’t let you. This is so typical of government apps and anything done by the government. They hire the cheapest IT people who turn out to be morons.
The app seems to provide a lot of information for parents, but it’s hard to navigate and understand. Some places the app says to use Pinnacle you need to go through a website but the website says you can use it through the app. There are multiple logins and even the supposed single logon is hard to find and use. It is not intuitive and seems designed just to get the job done instead of to have it run easily and smoothly.
Over a year and this app still very clunky and makes it very difficult to navigate thru for parents... I find myself using specific websites that should be integrated but are not... seriously could use some testers to point out the flaws and a team to address and correct them. Ok as a technical end user professional that has been involved with numerous AGILE development process for work with a primary goal of functional and easier user experiences. It does not appear that during development that parents were involved to provide user stories. I find this nothing more than an app with links to other websites. These websites need to be logged into all separately. Once your log into this app all other sub apps or links to other websites should already sign you in as a single sign on! When viewing something like the gradebook then we should be able to select the student we wish to view. (Assuming we have more than one student)! I really don't see the value to the user if they have a site in there favorites... I am disappointed in the app and can only hope that it didn't cost the tax payers much. It is in serious need for improvements and upgrades.
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