Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗SKYNET SYSTEM · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Just as u launch a ball from the very beginning of each level, you are interrupted with an ad which cannot be x'd of for a minimum of 5 seconds. Then when you x out of the ad the ball quickly goes by you. Rinse, repeat. Developer obviously cares not 1 iota for the players experience. Epic fail!!! Deleted and never looking at another game from this developer!!!
BRICK BREAKER DELUXE - The old-school brick-breaker, supercharged with neon fireworks. INSTINCTIVE GAMEPLAY - Swipe anywhere on screen to move the pa...