Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Birdie Love LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
i like its features but it’s annoying that it requires your constant location to work. i only use it when walking home alone so i just go into settings and turn off my location permissions when not using the app and then turn it back on again. really weird that it needs location even when not open since its features don’t work when the app isn’t open.
I wanted to like this app and the Birdie+, but it needs a LOT of work. The Birdie+ device won’t stay connected. It disconnects every time you close the app, making all of the paid subscription features worthless. I got the Birdie+ and the subscription for my daughter and I, and every single time we’ve each tried to do a test call or a test to share our location with a “Birdie Bestie”, it doesn’t work. I’m extremely frustrated that I’m expected to pay $100 a year for two subscriptions to this worthless product. Now I wish I had kept my original Birdie.
I got this for my daughter and had high hopes it would work as described. Tried the trial subscription. The alarm works fine and is loud but I was more excited about the emergency help available via the button. However the app constantly glitched on the “adding Birdie to contacts” screen when my daughter got a new phone and we had to download it again. The problem was never able to be resolved even when dealing with customer support. I canceled the trial subscription. I am disappointed.
We envision a world where women are safe. Birdie+ is a modern personal safety alarm made for women, by women. Welcome to our completely rebuilt, bran...