Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Thianh Lu · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is a No Frills, simple app to use. It has 6 choices for exercise, and a calendar to keep track. It does the job.
Simple easy to use and customize! Love the reminders can set but wish I could turn on a sound notification not just a pop up notification.
I really enjoyed this app before the update. It has a vibration feature that allows you to close your eyes and relax during the 4-7-8 breathwork. The vibration was the alert to switch between inhale-hold-exhale. With the new update, there is no vibration between exhale and inhale, thereby forcing you to have to watch the app so you don’t miss the transition. Wish they would switch it back to include the vibration between those two modes which allows you to close your eyes and still be on count.
Birch makes guided breathing simple, beautiful, and easy to return to. Choose a breathing pattern, set a time or number of cycles, and follow the vis...