Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Manoj Dhamat · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Really annoying to use as you have to resize all pictures before completing design
Just downloaded and got the coupon for $10 for a lifetime membership. Hopefully it will not be charged. If you do not get the discount. It’s not really worth it. There are a lot of glitches and when you’re trying to edit the face in certain back jobs, it takes forever to try to get rid of the box half the time I keep deleting the photo and it takes me almost 15 minutes just to try to edit one picture… I wish it were a lot easier to get rid of the orange triangle. Then when you try to screenshot it, the photo goes black. The only way is to save it through the program.
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