Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ASA · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I wish it was constantly updated, it’s a handy app specially when there is no internet. Additionally, on iPhone when your screen is on dark mode, the letters turn white but background stays white, so you are writing blind.
Thank you so much for this resource! I was wondering if it’s possible to cite the reference for the entries? At least the ones that come directly from the FAA.
As an A&P student, this is an indispensable tool that is extremely handy to have on your phone. What else would you expect from the ASA? The interface is adequate, might use a bit of updating for aesthetics, but not necessary. The info contained is highly valuable for anywhere in the Aviation industry, or if you’re just a plane lover! It’s nice to have this on your phone without having to buy the book. Great job guys/gals!
Aviation is an industry full of terms, acronyms and technical language. This Aviation Dictionary app is based on the popular book Dictionary of Aerona...