Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Vikas Sabbi · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It truly is a companion and has great animation. Very creative and helps me with managing my day to day life.
Love the journaling aspect of it. My little emotional companion!
Cool features. Very helpful!
Aura: Emotional Companion is your pocket guide to emotional wellness. Designed to help you slow down, breathe, and reconnect with yourself, Aura suppo...