Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ATB Financial · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a really good app that needs a landscape view VERY badly, instead of forcing the user into portrait mode when the app is opened. Please please please please add a landscape view to this otherwise good app.
more than half the times I try to login on my mobile app, there are “technical issues” or the app crashes. please fix this, it’s important for people to be able to access bank details on mobile devices!!! I don’t usually leave reviews for things but this needs to be fixed! please!
Just set up the new app and so far everything seems to be working. Really like the touch sign in. Great app to have and to update to.
You asked for a better mobile banking experience—we listened! The new ATB Personal mobile banking app is faster, easier to use and has a new look and...