Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ESRI · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The bug fixes in this version really created a much more smoothly user experience.
Yes, it makes finding conference rooms much more easier, but location of coworkers are a little bit out-dated.
This is the best product I’ve ever used for indoor mapping, and I’m not just saying that because I’m the Product Manager for it :)
ArcGIS Indoors for iOS provides an indoor mapping experience for understanding the location of things and activities happening within your organizatio...