Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Disney · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It took a few times of opening and closing the app to get to the log in screen, then once I got there, it took a couple times for me to be able to sign in. Once in, the design of the app needs work, put clips into categories by episode. Then it would be helpful if you could choose any contestant (like you can right now and get their social media) and have all their performances in one place under those links. Not sure why “Fan Feed” is there but if you can add a chat where ALL signed in users can comment while voting is open that would be cool. Also if we can get notifications for when the show is gonna start and when voting opens that’d be cool. Also if we get widgets that would be cool.
I needed to enter my votes three times before they were saved. The first time, I hit the Save Votes button and it just dimmed and gave no acknowledgement (when I went to the Video tab and back to the Votes tab, my votes were gone). The second time, I hit the Save Votes button and the whole window ‘paled’, like a thin white piece of paper was over it (and when returning, my votes were gone again). The third time I entered my votes, I received the Thanks For Voting acknowledgment, and my entered votes were remembered. (At least I had written down my votes before initially entering them.) And why does the Apple App Store show reviews from two years ago (and not note that it is from an earlier version)?
Worked first time I downloaded & voted. Now, second episode to vote and won’t do anything. Soon as I started app, AMERICAN IDOL logo with ABC underneath comes up with all its animated shooting stars. App then just crashes & home screen appears. Tried repeatedly to delete, re-download, reboot, you name it. All same result. Sadly, I guess I can’t vote to keep my favorites going forward in the competition. Simply to complicated to text or call in votes so I guess you’ve lost a fan’s votes. So unfair to these incredibly talented performers putting it all on the line each week to achieve their dreams. Disney & ABC...shame on you not fixing this app & having it in the pristine shape the performers are in. They deserve so much better...& you should be delivering in spades like they do to support them. FIX IT!!
The iconic series that revolutionized the television landscape by pioneering the music-competition genre returns for a new season on ABC. Download the...