Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sunbird Images OHG · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app was very accurate and useful when traveling to Guyana recently. But there is one very annoying aspect to it. When you go through the trouble of searching for your species, then you either go to record it in eBird or you just put your phone down to look at the bird again, when you go to open the phone again the app puts you back at the home screen! You have to go through the effort to search for the bird in the list all over again. I didn’t close the app, I just opened a separate app or just put the phone down. It would be great if there was a feature to keep it open to the page you are on while using the app. This would easily give this a four or five star rating.
*** This mobile field guide includes all 2,311 bird species found in the Northern part of South America covering the countries Ecuador, Colombia, Vene...