Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Banco ActivoBank (Portugal), SA · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
There is no way to disable advertisements on the apps notifications without disabling them altogether. Now I deal with daily adds I can’t get rid of. All contactless payments with either card or Apple Pay are stuck as pending for days and then only registered on the day they are done processing; looking back at my spending and trying to figure out when a specific purchased was done is a nightmare as the date does not reflect when it was done in real time. A way to circumvent this is avoiding contactless and inserting my pin or using mbway but I want to go back to being able to use contactless payments. While I’m at it as a final issue , I’d love to see more fees on foreign currency purchases . As of today only through a monthly sub the fees are waivered and that’s for POS purchases only; for online ones only though their gold credit card which also costs a monthly fee. Other free alternatives like the nacional Moey! Or Klarna offer no currency exchange fees on their normal, standard and free debit card.
It’s possible to do almost everything with the app. It’s surprisingly good.
Not long ago, they added a hidden balance feature that makes every process with the app take 2 to 3 more clicks. They need to make it optional in the settings and I’m actually thinking about switching banks to another that has a function that’s more convenient. The main thing I want to see when I open my app is what my balance is and the fact that I have to go between my accounts and click see Balance again, and again is really really stupid.
Everything you need to know about our App’s functionalities is here! Did you know you can: Manage your accounts in an integrated and intuitive way:...