Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Accessibility Now · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I just read about this app and download it. The majority of the places that are listed have been out of business for several years. Not sure how useful that information would be.
I am very encouraged by this app. One shortcoming I see is being able to offer ratings different from those already offered. I encountered a restaurant that was labeled fully accessible with accessible bathrooms. That was not my experience. Also I wasn’t able to add that there was many 180 degree turns required to get into the restaurant and it’s bathroom. Scooter access is different from kids or wide wheelchairs. Three wheeled scooters are more maneuverable than four wheeled. Turns become very limiting. A kids chair may get in but a more robust conveyance not. There’s nothing to stop a chain like a restaurant saying that all of its locations are accessible when those of us who have to get in might disagree strongly. All accessibility requirements are not equal.
This is a really amazing tool that is needed in our society. Hopefully this will help make the world more accessible and welcoming.
AccessNow lets you find and share accessibility information about places around the world. Search for a specific place like a restaurant, hotel, or st...