Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ORION FUTURE TECHNOLOGY LIMITED · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have a lot of coloring apps. Saw an ad for this one and gave it a try. I am not black, but that doesn’t matter. You all really know how to put the COLOR in a coloring app, in more ways than one. Your attention to detail is incredible. It takes time to do a picture, so its not over in a minute! This app is second to none… LOVE IT!!! Keep up the great work, keep em coming.
I really like this app, but the ads are ridiculous! I’ve seen other coloring apps that force ads every 2 or 4 pics being colored but this app forces ads before and after you color every single picture; and god forbid you click out of the picture it makes you watch an ad before you get to pick another picture. Can you please add a feature where we can pay a one time fee to get rid of the ads or have an option to pay monthly to take away the ads?
Finally, I can color pictures that look like me and my family. I was impressed by the amount of detail used in selecting color and texture in a picture I colored where the baby, wicker basket and yarn tassels looked very close to a photograph. I thought that was it, then I was blown away when I colored another picture marked “rare” and the palm of the hand was a true color. Call me picky, but I have refused to color and deleted pictures that used the same color for both sides of the hand of a Black person. The developer (or artist) is the first, to my knowledge, to give such detail to the aspects and variety of my race. I have several (and deleted many more) color by number Apps, and Zuri’s Color is by far the best I’ve seen. Great Job Zuri’s Color!
Zuri’s Color — Your Home of Beauty, Culture and Love Welcome home, sister. Zuri’s Color is a creative sanctuary made for Black women across North Amer...