Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Zoocasa · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
If you switch from the app and then return to it, most of the clickable/scrollable areas stop working. You have to quit the app and re launch it. If you switch from portrait mode to landscape mode, clickable/scrollable areas stop working, and some of the frames don’t re-draw. Use a web browser instead.
I like the app overall but it keeps crashing; very frustrating!
The app interacts well and the map is responsive. I can like a property and save it in a list but I should be able to dislike a property and not have it appear as well so I’m not wasting time looking at properties I’ve already spent time and made a decision on. Hope this helps.
Zoocasa provides real estate listings, insights and sold data for Canada and over 30 American states. We are an award-winning brokerage that provides...