Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Guy Rapoport · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The game is generally satisfactory with a solid premise, but it feels somewhat simplistic and leaves room for improvement. I have specific concerns regarding the leveling system and the weapon upgrade mechanics. For instance, although the game indicated that I needed to reach stage 4 to unlock the blade, I am currently on stage 11 and the weapon remains unavailable. This discrepancy affects the overall progression and player experience.
Hechichero
Easy Play, Fun Controls, Pure Action! Dive into the zombie-smashing frenzy with our action-packed roguelite, "Zombie Runner!" No Thinking Required:...