Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ZMESCIENCE SRL · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is my alternative to starting off today with the same old news. Practically every day, I am sharing an article from this wonderful resource on my phone.
Great for signs lovers, but my only complaint is when you play a video you're pretty much stuck on the website that video is playing there's no way to go back to the article you were reading, so I have to keep downloading the app, so no more playing videos for me on this app
The content is amazing, but with all the scientific know how, why not make an app that you can actually navigate well? No back button? No way to minimize or go back from articles that were just opened? Seems like some very basic functions are missing which greatly decreases the experience (is almost too frustrating to use). There is so much potential here!! Please look into improving the interface so I can recommend this app to my colleagues and friends!!
Tired of clickbait or boring science news? This app is for you. ZME Science brings you the latest and most interesting developments in physics, space...