Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Fantasy Flight Games · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a great companion to the board game. It’s necessary to play the game it’s necessary to have the board game to go with the app. Super fun but very difficult game. The tutorial was a great way to ease into it and the rule book included in this app is a wonderful tool. The low star reviews are mostly from people that don’t understand it’s part of the board game and cannot be used alone. If you like the video game you’ll love this. Check it out!
This game is a big hit with our family & friends! It doesn't take too long to complete a game, but be forewarned, this is only a companion app! You must own XCOM: The Board Game! A lot of the low-star reviews are probably folks who weren't aware of that fact. The base game is $40-$50, and I also highly recommend the $20 expansion pack (the expansion will increase the difficulty of this already challenging game, FYI).
The game is pretty good and fun tp play. The app on the other hand leaves much to be desired. It is locked in one direction no matter what. Which means it underutilizes the screen and also means that a charge cord cannot be used while playing. Maybe on a huge screen iPhone or other big phone it might not be so bad but it is still screen locked. This needs fixing before enough people quit using it and you fold. I see no reason for this issue beyond laziness.
The XCOM digital companion app is a free tool designed for use with XCOM: The Board Game. In XCOM: The Board Game, you and up to three friends assume...