Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Steve Cantrell · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love the content but needs a better job at updating what song is currently playing. Update: would love to be able to listen to more than one song without it sounding like part of the song had the fast forward button pressed.
Love that they play 70’s music. Roni Lyn is awesome
Wowy Radio brings you the greatest hits from the 60s, 70s, and 80s, paired with live and local personalities who truly live and love the music. It's m...