Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Thanh Hung · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Refund this doesn’t make sense. You can’t go back and redo the questions to get a better score and some of the answers are correct. If it says Marvin is a dog yet you get it question wrong and it says because it’s uncertain if Marvin is a dog? That make no sense. It literally says Marvin is a dog. How can it be untrue? lol
This is a very well thought out app. Super impressed by the design. Questions are excellent. The pro version was an easy decision.
The app is very easy and straightforward, well set up, highly recommended to anyone who is studying for the Wonderlic test
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