Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hassan Raza · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I thought this game would be fun. The pictures that it shows are actually. really cool. I thought it would be really fun. it’s actually really bad. it was really low quality and I do not recommend this game. I don’t play it anymore and I deleted it…. tell me what you guys think.
Ok.. I just don’t like that it tricks you.Ok so when you see the game it shows an amazing picture but the when you get the game it’s really really the opposite.Please fix that.
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