Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Zee Media Corporation Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As with western media (which leaves out details of interest - like race of victims and perpetrators) WION leaves off details like the religions of victims and perpetrators ( Hindu, Christian, Muslim, Sikh). In the vibrant and violent world of the world’s largest democracy, these details help keep your western readers/watchers aware of “Truth” and political realities in India. We WANT to know…. please inform us with the whole story. Thanks!! I enjoy watching and reading WION news even if I don’t agree with them. India is too important to ignore the opinions of hundreds of millions of its citizens. Thanks for sharing your stories with the world.
I want to write for WION , have tried to join but cannot due to LinkedIn URL demand , drop the demand so I can write !! There was one lady condemning pro life groups for being against abortion and She was Wrong!! Report the news, stay out of opinion unless it’s commentary side of show !! Many people are against abortion, me being one of them ! This woman was vitriolic against those standing it seemed very personal for her, as if she was talking for the whole agency of WION . Be Neutral , much better Look !!
Having the ability to control text size is a nice touch, but users can already modify that on their phone. However, that’s where it ends with WION—you have no other controls. This app’s biggest downfall is not including a “dark mode” setting or at least coding the app so it mimics your own phone’s live brightness setting (dark mode on, in my case). It’s your bog-standard news app otherwise, but I do certainly give them credit for a better class of reporting and being a more trustworthy news source—there’s definitely more integrity and less of a sideshow atmosphere with WION. I just hope they improve this lackluster app. They can do better. I know they can.
The official WION News app helps you have the world at your feet - quite literally. Not only does it brings the international news updates to the comm...